Marketing and CommunicationsFull-TimeMid-level(3-5 yrs)
Job Description
Mount Kenya University (MKU) is a fully fledged chartered university committed to a broad-based, wholistic and inclusive system of education. The university is seeking to recruit a Student Recruitment Officer reporting to the Deputy Director, Finance, Administration & Marketing. The officer will lead outreach initiatives, engage potential students and key stakeholders, and coordinate student recruitment and retention strategies.
Duties and Responsibilities
Represent MKU in targeting visits to potential clients to speak to individuals and groups to promote outreach activities.
Develop, coordinate and deliver outreach programs and marketing strategies, arranging visits and tours for prospective students and parents.
Act as the focal contact person for internal coordination of university student recruitment and enrollment processes.
Develop promotional materials and information from the university and its colleges, educational programs and degrees.
Prepare reports and proposals regarding recruitment and outreach activities, and respond to inquiries from students.
Create packages, monitor and distribute resource materials for student recruitment and retention programs.
Develop mentorship programs and analyze trends in recruitment and retention for MKU.
Carry out any other duties as may be assigned by the section or departmental head.
Qualifications and Experience
Bachelor’s Degree in Marketing/Public relations/Communication or in any other related area of specialization, with a minimum of three (3) years’ experience in a comparable position or in Grade 9 in MKU.
OR
Higher National Diploma in Marketing/Public relations/Communication or in any other related area of specialization or a professional qualification, with five (5) years’ experience in a comparable position or in Grade 9 in MKU.
