The Sales Executive will be responsible for identifying, acquiring, and managing new accounts. This role involves field prospecting, relationship management, and closing deals with food service buyers to ensure the company becomes their preferred produce supplier.
Key Responsibilities
Proactively identify and approach potential clients within the region and nationally.
Negotiate pricing, supply terms, and delivery schedules in line with company policies.
Promote the full product portfolio with strong product knowledge.
Identify and pursue new business opportunities in retail, wholesale, and institutional markets.
Build and maintain a strong sales pipeline from sources such as hotels and restaurants.
Monitor sales in the market to ensure targets and objectives are met.
Generate sales, gather sales leads, and manage existing accounts by visiting clients, presenting products, and conducting courtesy visits.
Conduct market research and develop strategies for market penetration and prospecting potential clients.
Conduct client visits and presentations to showcase product quality and service reliability.
Coordinate with the logistics and operations team to ensure timely and accurate deliveries.
Monitor market trends, competitor activity, and client feedback to improve offerings.
Maintain regular contact with key accounts to ensure satisfaction and long-term retention.
Expand market reach and prepare weekly reports on pipeline and performance.
Qualifications and Requirements
Diploma or Degree in Sales, Marketing, Business Administration, or a related field.
Minimum 4 years of sales experience, preferably in fresh produce, FMCG, or agribusiness sectors.
Proven track record in business development and customer relationship management.
Knowledge of fruits and vegetables market trends, pricing, and distribution.
Knowledge of the fresh produce market and supply chain is a must.
Excellent communication, negotiation, and interpersonal skills.
Self-driven, proactive, and able to work independently in the field.
How to Apply
Interested and qualified candidates should apply online via the Reeds Africa Consult application portal at https://www.myjobmag.co.ke/apply-now/1163537
How to Apply
Interested and qualified candidates should apply online by visiting the application link: https://www.myjobmag.co.ke/apply-now/1163537. The application is processed through the xorahr.com recruitment portal.
