Regen Organics is an industry leader in regenerating agriculture, cities and communities. We implement a circular economy model to sustainably manufacture regenerative insect feed for animals, various organic fertilizers and ecofuels for use in fast growing emerging markets.
Role Overview
The Area Sales Manager - Kakamega position at Regen Organics is responsible for managing and growing field promoter teams, partnering with depots and agrovets, coaching Digital Communication Associates, and driving direct sales to large commercial farms across the hub.
Key Responsibilities
Managing and growing the promoter team (30% of time)
Recruit, hire, onboard and train promoters placed at depots and agrovets across the hub.
Run daily calls and bi-weekly in-person visits with each promoter to coach performance, resolve issues, and keep them motivated.
Handle poor performance and vacancies quickly, so no depot or agrovet is left without active coverage.
Partnering with depot staff and agrovet owners/managers (20% of time)
Visit depot staff and agrovet owners/managers bi-weekly to build and maintain a strong working relationship.
Follow up on and collect outstanding payments from depots and agrovets.
Resolve issues raised by depot staff or agrovet owners/managers, escalating any that need more help.
Managing Digital Communication Associates (20% of time)
Visit each Digital Communication Associate bi-weekly, coach them on their calls, and review their performance.
Support collaboration between Digital Communication Associates and promoters so farmer follow-up doesn't fall through the cracks.
Take part in select farmer-facing events run with or by Digital Communication Associates.
Direct sales to commercial farms (20% of time)
Identify promising farms (typically 10+ acres) surfaced through promoters, associates, or your own network, and selectively take over nurturing the ones with the best potential.
Manage a pipeline of around 10 repeat commercial-farm accounts and 10 active leads, visiting repeat accounts bi-weekly.
Close sales with these farms, and keep growing their repeat purchase volumes.
Reporting (10% of time)
Record and report hub sales performance every week.
Qualifications & Requirements
5+ years of experience selling agri-inputs directly to large commercial farmers.
Bachelor's degree.
Qualifications in agronomy or agribusiness will be an added advantage.
Must have sound knowledge of farming activities in the area of operation.
Experience managing field teams and/or coaching sales teams.
Strong communication and interpersonal skills.
Self-motivated with a results-driven approach.
Comfortable using tech tools i.e. smartphones, laptops.
Proficient in Microsoft Office Suite (Word, Excel, PowerPoint).
Comfortable running basic analysis i.e. on performance metrics, cost-benefit analysis for farms.
Fluent level of spoken and written English, good level of Swahili.
Able and willing to self-drive (must have a driving license).
