Role Purpose
To lead and oversee end-to-end Packtech (packing, documentation, and export logistics) operations, ensuring seamless shipment execution, compliance with global standards, cost optimization, and alignment with business objectives.
Key Responsibilities
International Business Development
- Identify and develop new export markets across regions (Middle East, Europe, Africa, US, etc.)
- Appoint and manage distributors, agents, and channel partners.
- Generate leads and convert them into long-term customers.
- Participate in international trade fairs and exhibitions
Key Account Management
- Manage relationships with existing global customers.
- Negotiate pricing, contracts, and supply terms.
- Ensure high customer satisfaction and repeat business.
- Handle escalations and commercial discussions
Pricing & Commercial Strategy
- Develop export pricing considering raw material fluctuations, freight & logistics costs, and market competitions.
- Maintain target margins (CM1/CM2).
- Work closely with internal teams during volatile market conditions
Export & Import Operations & Documentation
- Oversee complete export process: Proforma Invoice, Commercial Invoice, Packing List, LC documentation, BL, Certificate of Origin, etc.
- Ensure compliance with international trade regulations
- Coordinate with logistics, CHA, and freight forwarders
Supply Chain Coordination
- Align with production and planning teams for order execution
- Monitor dispatch timelines and ensure on-time delivery
- Handle challenges like RM shortages and price volatility
Market Intelligence
- Track global trends in packaging (nets, films, woven products, etc.)
- Monitor competitor pricing and positioning
- Provide inputs for new product development
Internal Collaboration
- Work closely with Procurement (RM sourcing challenges), Finance (payments, LC, forex), and Quality (product specs & certifications)
Key Skills & Competencies
- Strong understanding of export procedures & documentation
- Experience in international sales negotiation
- Knowledge of Incoterms, LC terms, forex
- Ability to handle price volatility & supply challenges
- Excellent communication and relationship-building skills
- Strategic thinking with execution focus
Qualifications
- Bachelor’s degree (MBA in International Business preferred)
- 12+ years of experience in exports (Packaging / Plastics / FMCG / Industrial products)
- Experience in handling export & import
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