This role involves driving the sales of heavy construction and earth-moving equipment within the Kenyan market. The Sales Executive will be crucial in identifying and capitalizing on sales opportunities across major sectors like construction, mining, infrastructure, energy, and large-scale agricultural projects.
Key Responsibilities
- Identify and capitalize on sales opportunities across construction, mining, infrastructure, energy, and large-scale agricultural projects.
- Drive sales of heavy equipment, including excavators, loaders, bulldozers, graders, rollers, dump trucks, and cranes.
- Establish and maintain strong customer relationships with contractors, developers, government agencies, and plant hire companies.
- Recommend appropriate equipment models and specifications based on customer applications and project requirements.
- Prepare and lead commercial proposals, tenders, and negotiations, including pricing, financing, and delivery terms.
- Coordinate closely with service, parts, and logistics teams to ensure equipment delivery, aftersales support, and customer satisfaction.
Key Qualifications & Requirements
- Diploma or Bachelor’s degree in Engineering, Business Administration, Sales & Marketing, or a related field.
- Experience in heavy equipment, construction machinery, or capital goods sales, with a proven track record selling to contractors, plant hire companies, or government projects.
- Strong understanding of heavy construction and earth-moving equipment applications and the Kenyan construction industry, including procurement and tendering processes.
- Excellent negotiation, persuasion, and deal-closing skills, with the ability to align technical solutions to customer requirements.
- Outstanding communication, presentation, and interpersonal skills, with proficiency in planning, reporting, and CRM management.
- Willingness to travel extensively across Kenya and work independently in remote or challenging project environments.