Product, Insights Analytics Manager

Role Overview

The Product, Insights Analytics Manager at Absa Bank Limited is responsible for analyzing data to derive valuable insights that fuel business growth and product development, specifically aligned with the bank's 10X business agenda. The role involves developing actionable strategies from customer and product insights, building predictive models, and managing stakeholder relationships to ensure data-driven decision-making across the organization.

Key Responsibilities

Development & Implementation (45%)

• Analyze data to develop valuable insights related to business growth and product development, aligned to the 10X business agenda.
• Leverage product insights to identify and recommend new products or pricing initiatives for assessment and/or implementation to drive key product development initiatives.
• Devise actionable strategies from customer and products insights and leverage research data and information to proactively identify business opportunities.
• Use the devised insights to build product prototypes/predictive models aligned to the 10X business agenda.
• Testing and implementation of the developed product prototypes, track and report outcomes.
• Develop and execute efficient and effective data analytics processes for business insights and decision-making purposes.
• Provide actionable insights into customer behavior and activity and make recommendations on strategic improved customer engagement and product penetration.
• Perform an analysis of key products and segments, competitors/market share, growth rate and impact analysis.

Business Monitoring & Management (30%)

• Take a lead in articulating and framing the product insights and recommendations when required to ensure there is appropriate substantiation.
• Liaise with all stakeholders on product insights, functionality, performance targets and activities planned.
• Monitor performance of the implemented product prototypes and report results with recommendations about performance and actions to improve if need be.
• Collaborate with cross-functional teams to design ad hoc and recurring reports to monitor performance indicators.
• Build report to visualize data insights and make data-driven recommendations to stakeholders/product managers.
• Stay up-to-date with data analytics trends, tools, and technologies and suggest improvements to enhance data-driven decision-making.
• Work with different teams to articulate insights to stakeholders, business and product managers.

Stakeholder Management and Collaboration (25%)

• Proactively drive collaboration with varied stakeholders for execution and reporting of proposed product insights.
• Liaise with/support Change, Operations & Technology teams for the development of processes, infrastructure, and IT capability to support Product enhancement recommendations.
• Engage with senior stakeholders across the organization to drive and manage the roadmap for the segments.
• Own and drive the Customer Segments story via effective communication with key stakeholders.

Requirements

Qualifications

• Bachelor’s degree in Data Science, Computer Science, or a related field.
• Proficiency in Microsoft Office Suite.

Experience & Skills

• Experience in statistical modelling, data analysis, and data visualization.
• Extensive knowledge and experience in user-centered design practices.

How to Apply

Interested and qualified candidates should apply through the official Absa Bank recruitment portal via the following link: https://www.myjobmag.co.ke/apply-now/1192934. This link will redirect you to the official Absa Bank Workday portal.