Marketing and CommunicationsFull-TimeSenior-level(6+ yrs)
Job Description
Role Overview
Bridge Talent Management is seeking a strategic and experienced Head of Marketing and Branding for an innovative AI-focused technology company. This leadership position is responsible for developing and owning the company's global brand identity and positioning. The ideal candidate will build and execute multi-channel marketing campaigns to generate leads, collaborate with the Chief Revenue Officer (CRO) to accelerate sales cycles, and establish the organization as a thought leader in Africa's AI sector.
Key Responsibilities
Brand Identity: Develop and own the company's global brand identity and market positioning.
Campaign Management: Build and execute comprehensive multi-channel marketing campaigns to drive lead generation.
Sales Enablement: Work closely with the CRO to optimize and accelerate sales cycles through high-quality marketing-qualified leads.
Marketing Operations: Oversee all marketing initiatives including content, digital, performance, and account-based marketing (ABM).
Thought Leadership & PR: Position the company as Africa’s AI thought leader through strategic public relations and media relations.
Employer Branding: Lead employer branding initiatives to attract top-tier talent globally.
Performance Tracking: Analyze and report on marketing performance, ROI, and contribution to the sales pipeline.
Qualifications and Experience
Education: Bachelor's degree in Marketing, Business, or a related field. A Master’s degree or MBA in Marketing or a related discipline is highly preferred.
Experience: At least 10 years of experience in marketing, with a minimum of 5 years in senior leadership roles (e.g., CMO, VP of Marketing).
Industry Expertise: A proven track record of building brands from early-stage to market leadership within the B2B technology sector.
Skills: Expertise in demand generation, account-based marketing (ABM), and content strategy.
How to Apply
Interested and qualified candidates should apply online via the Bridge Talent Management recruitment portal on Zoho Recruit. Apply Here.
How to Apply
Interested and qualified candidates should submit their applications through the Bridge Talent Management portal on Zoho Recruit by following this link: Apply for Head of Marketing and Branding.
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