The Sales Representative will be responsible for introducing and selling consumer banking products to potential customers. The primary purpose of this role is to drive business growth and development, identify opportunities to increase sales, and assist in the execution of sales and marketing plans. The role focuses on delivering exemplary customer excellence to build long-term, profitable customer relationships within the bank's signed-up scheme companies.
Key Responsibilities
Business Growth & Development (60%)
Identify retail opportunities and prospects through systematic prospecting, visiting, and onboarding of new potential retail customers within signed-up scheme companies.
Deliver exceptional sales performance by identifying and meeting customer needs through selling and cross-selling assigned Consumer Banking products and services.
Provide direct sales support via quality lead generation and effective follow-up to convert leads into sales.
Participate in specific consumer banking product campaigns to generate awareness among customers.
Meet and exceed targets for specific sales campaigns on a weekly, monthly, and quarterly basis.
Ensure governance and compliance in processing customer documentation for account opening, aligned with standard bank processes.
Follow up with customers to ensure a seamless account opening process and 100% efficiency in delivery.
Relationship Management (30%)
Maintain stable relationships with key contacts in scheme companies through high visibility and regular courtesy calls/visits.
Keep updated records on the scheme portfolio to mitigate potential losses.
Collaborate with business development teams to identify opportunities within their portfolios and deepen relationships with existing bank customers.
Plan and attend service open days and activations within selected scheme companies to handle queries.
Customer Service (10%)
Minimize customer attrition by offering appropriate solutions and proactively responding to queries and complaints.
Achieve required minimum client visits and engagement forums per year.
Ensure customer complaints and resolutions are handled within the expected Turnaround Time (TAT) and follow the approved escalation matrix.
Qualifications and Competencies
Education: Minimum of a Diploma in a business-related field.
Experience: Previous sales experience is required, preferably in the banking or financial services industry.
Knowledge: Excellent understanding of financial information, bank products, and services. Knowledge of banking industry trends, regulations, and standard operating procedures.
Skills: Strong relationship management, interpersonal, and networking skills. Ability to be self-motivated and result-oriented with excellent planning and organizational abilities.
