The role of the Telesales Executive is crucial for driving sales and revenue growth by managing the full sales cycle primarily through telephonic communication. This position involves proactive outreach to potential and existing clients, managing inquiries, issuing quotations, and ensuring high conversion rates, particularly within the construction or building materials industry.
Key Responsibilities
Sales & Revenue Growth
- Conduct high-quality outbound calls to warm and cold leads, existing clients, and dormant accounts.
- Manage inbound inquiries, qualify leads, issue quotations, and convert opportunities into confirmed orders.
- Follow up consistently on quotations and pending decisions to maximize closure rates.
- Upsell and cross-sell products based on customer needs.
Customer Relationship Management
- Build and maintain long-term customer relationships through structured engagement.
- Handle objections, concerns, and complaints professionally and solution-oriented.
- Act as a trusted point of contact throughout the sales cycle.
CRM & Reporting
- Update all interactions, quotations, and activities accurately in the CRM.
- Maintain high CRM data integrity.
- Prepare daily, weekly, and monthly sales and activity reports.
Collaboration
- Work closely with sales, production, logistics, and marketing teams.
- Provide customer and market feedback to management.
Key Performance Indicators (KPIs)
- Lead-to-conversion rate
- Quotation follow-up success rate
- Monthly sales revenue vs target
- CRM compliance and data accuracy.
- Customer retention rate.
Qualifications & Experience
- Education: Diploma or Degree in Sales, Marketing, Business Administration, or a related field.
- Experience: Minimum 4–6 years of proven telesales or inside sales experience.
- Industry Preference: Prior experience in telesales or inside sales, preferably within the construction or building materials industry, is required.
- Technical Skills: Strong CRM experience (Zoho CRM advantage).
- Attributes: Excellent communication and persuasion skills, highly disciplined, target-driven, and self-motivated.
