Marketing and CommunicationsFull-TimeJunior-level(1-2 yrs)
Job Description
Job Purpose
Responsible for managing social media platforms, publishing content, engaging with the audience, and tracking performance to support brand growth. The role focuses on efficient social media management aligned with brand storytelling and social media trends achieving deep emotional resonance (trust-building) and clear conversion intent (appointment bookings, service awareness, virtual clinic uptake).
Key Responsibilities
Schedule and publish content across platforms (Instagram, TikTok, YouTube & X, etc.)
Write captions aligned with brand voice
Conduct basic hashtag research and optimization
Engage with audience (comments, DMs)
Monitor trends and suggest content ideas
Track and report performance metrics
Maintain content calendar
Coordinate with videographer/editor for content pipeline
Liaise audience needing support with clinical team
Generate platform performance reports
Deliverables
Weekly content scheduling
Consistent posting across platforms
Monthly performance report
Active audience engagement
Proficiency with doing e-shots will be an added advantage.
Qualifications and Requirements
Diploma in relevant area
Experience managing social media accounts - 2 years minimum
Strong understanding of social media trends and analytics
Familiarity with analytics tools e.g., Meta Business Suite
Basic graphic design skills (Canva)
Strong communication and organizational skills
Highly organized with outstanding attention to detail
Collaborative team player who works closely with the rest of the teams
Experience managing social media for a purpose-driven, healthcare, or NGO brand is a significant advantage
How to Apply
If you are interested and meet the above minimum qualifications, please apply through the following steps:
Send your CV and a cover letter to hr@chiromohg.co.ke with the subject line: "Job Application – Videographer/Editor & Social Media Support".
