Marketing and CommunicationsFull-TimeEntry-level(0-1 yr)
Job Description
The SEO & Organic Growth Specialist is a key role at Pharmaplus Pharmacies, responsible for owning all organic traffic and search visibility initiatives. The successful candidate will develop and execute strategies to improve the company's online search presence and drive sustainable growth through organic channels.
Core Responsibilities
Keyword Research & Strategy: Perform in-depth keyword research and develop SEO strategies aligned with business goals.
Website & Content Optimization: Optimize website structure, technical elements, and content to improve search engine rankings.
Local SEO: Implement strategies to drive local search visibility and traffic for physical pharmacy locations.
Collaboration: Work closely with the content team to ensure all produced materials are optimized for search performance.
Key Performance Indicators (KPIs)
Growth in organic traffic and improvement in keyword rankings.
Optimization of the organic conversion rate.
Monitoring and reduction of the cost per organic acquisition.
Regular assessment of content performance.
Requirements and Qualifications
Must possess a BA/BSc/HND degree in Marketing, Information Technology, or a related field.
Proven understanding of SEO principles, algorithms, and ranking factors.
Proficiency in using SEO tools and platforms.
Strong analytical skills to interpret traffic and conversion data.
How to Apply
Send your CV, cover letter, portfolio, and academic certificates in one PDF file to: hr@pharmaplus.co.ke.
Subject Line: SEO & Organic Growth Specialist - [Your Name]
Application Deadline: 20th April 2026. (Early applications are encouraged; shortlisting is on a rolling basis).
How to Apply
Interested candidates should send their CV, cover letter, portfolio, and academic certificates as a single PDF file to hr@pharmaplus.co.ke. Ensure the subject line of your email is formatted as: 'SEO & Organic Growth Specialist - [Your Name]'. Applications should be submitted by April 20th, 2026.