Tropikal Brands is a truly African and Kenyan company. Having been in the market for more than 20 years, we have a proud heritage and an even brighter future lit by our ambitious plans to be the leading manufacturer of household, personal care, food and baby products and distributor of quality multinational brands. We are looking for a results-driven Sales Supervisor to lead and manage a team of Sales Representatives within an assigned territory. The role is responsible for delivering volume, revenue, market share, and distribution targets while ensuring strong trade execution and team performance.
Monitor stock levels and minimize out-of-stock situations.
Implement trade marketing initiatives in the assigned region.
Ensure route discipline and daily sales reporting.
Manage debtor days and credit control within the territory.
Conduct regular market audits and competitor analysis.
Drive team capability development and performance reviews.
Key Performance Indicators (KPIs)
Volume growth %
Revenue achievement%
Distribution expansion
Strike rate & call efficiency
Collection rate / Debtor days
Team performance score
Market share growth
Requirements
Bachelor's degree / Diploma in Business, Marketing, or related field.
Minimum 4-5 years' FMCG sales experience.
At least 2 years in a supervisory role.
Strong understanding of General Trade route-to-market.
Valid driving license (motorbike/car depending on territory).
Strong leadership and coaching skills.
High accountability and target orientation.
How to Apply
Interested candidates should submit their CV and relevant documentation to: hr@tropikal.co.ke. Please use the Subject Line: SALES SUPERVISOR - GENERAL TRADE (GT).
How to Apply
Interested candidates should submit their CV and relevant documentation to: hr@tropikal.co.ke Subject Line: SALES SUPERVISOR - GENERAL TRADE (GT)
