The Sales Manager based in Mombasa will be responsible for developing a comprehensive direct sales strategy to maximize sales opportunities for Gulf African Bank. The role involves defining the acquisition strategy for new-to-bank customers, driving deposit mobilization, customer digitalization, and account retention.
Key Responsibilities
Develop a comprehensive direct sales strategy to maximize sales opportunities.
Define the approach for the overall acquisition of new to bank customers, drive deposit mobilization, customer digitalization & account retention.
Map the market and customers according to their needs, coordinate campaigns and execute territory sales plans.
Develop, plan and coordinate sales activations and promotions and incentives to meet business goals and objectives.
Monitor & identify emerging markets trends and leverage them for sales opportunities.
Ensure optimal sales team staffing and pipeline management.
Oversee and direct performance of the sales team by monitoring DSR performance, setting SMART KPIS, counsel and advise to ensure compatibility, maximum effectiveness and continued growth on a constant basis.
Prepare, analyze and maintain records of individual and group sales and performance activities relative to business goals and objectives.
Motivate team to achieve sales and compliance results by educating sales professionals in sales planning tactics to support their customer’s business success.
Address DSR issues/performance issues in accordance with Bank policy.
Prevent fraudulent/risky accounts entry into the system.
Provide timely feedback for improvements in product features and processes.
Provide input on sales incentive structure to drive the right performance culture within the Bank overall culture.
Develop direct sales operating manual.
Other duties and responsibilities as assigned.
Qualifications and Experience
Bachelor’s degree in any field.
At least 2-3 years’ experience in managing clients.
Excellent interpersonal skills.
Excellent communication and presentation skills.
Managerial Competencies
Team Management: Ability to make the team more successful by demonstrating total commitment to team goals and values.
Performance Management: Ability to set appropriate targets and work towards achieving these targets to meet the overall strategy of the Bank.
Decision Making: Ability to make decisions by assessing the importance, urgency and risk associated with each situation and taking actions which are timely and in the best interest of the Bank.
How to Apply
Interested and qualified candidates should apply online by visiting the Gulf African Bank career page at: Apply Online.
How to Apply
Interested and qualified candidates should apply online by visiting the Gulf African Bank application page:
