This is a field-based sales role created to lead a consultative sales journey for d.light's laptop proposition. As the main point of contact for each customer, the Specialist will guide them from their first conversation all the way through to purchase and beyond understanding their needs, demonstrating the laptop hands-on, and making sure they feel confident using their new device from day one. Prior experience selling laptops, other consumer electronics or software products, or a background in training and education will be a strong advantage in building fast, credible relationships with customers.
Roles & Responsibilities
Generate leads through door-to-door visits, community activations, demo events and referrals from others.
Conduct live, consultative demonstrations of laptop hardware, Endless OS, content and relevant applications tailored to the customer's needs.
Recommend a financing plan for each customer, and handle objections on pricing, compatibility, warranty and support.
Guide customers through KYC, identity verification and PayGo financing enrolment in line with company policy.
Activate and configure devices, and provide hands-on, first-time user training on Endless OS and PayGo.
Conduct proactive customer check-ins after delivery and at key milestones, continuing to teach and support customers to drive adoption and repayment.
Plan daily field routes and prioritize qualified leads to maximize field efficiency.
Log every customer interaction, demo and sale in the CRM to maintain full pipeline visibility.
Participate in training and team huddles, and safeguard company-issued demo units and sales tools.
Key Performance Indicators (KPIs)
Lead pipeline management
Sales conversion rate
Sales target
Credit / collections performance target
Requirements
BA/BSc/HND degree qualification.
2 - 4 years of field-based, customer-facing sales experience.
Prior experience selling laptops, computers, smartphones or other consumer electronics or softwares strongly preferred.
Experience in education, training or coaching on a new tool or process is a plus, given the onboarding and after-sales support this role involves.
Proven ability to sell consultatively - building trust, uncovering customer needs and closing through demonstration.
Familiarity with instalment/PayGo financing, KYC or credit assessment processes is a plus.
Digitally literate, with a personal smartphone and comfort using CRM and mobile sales tools.
Willing and able to travel extensively within the assigned territory, including home visits and community-based demonstrations.
