Indomie Kenya (Salim Wazaran Kenya Company Limited) is seeking an experienced and results-driven Key Accounts Head to lead the management and growth of our strategic customer portfolio. The successful candidate will be responsible for developing key account strategies, strengthening relationships with major retail and wholesale partners, driving sales growth, negotiating commercial agreements, and ensuring excellent execution of trade initiatives. This role requires a commercially minded leader with strong negotiation, analytical, and relationship management skills.
Key Responsibilities
- Develop and implement strategic plans for key accounts to achieve sales, profitability, and market share targets.
- Build and maintain strong relationships with key customers, distributors, and business partners.
- Lead commercial negotiations, annual business planning, and joint business development initiatives.
- Identify growth opportunities within existing accounts and acquire new strategic accounts where necessary.
- Monitor sales performance, customer trends, and competitor activities to recommend effective business strategies.
- Collaborate with Sales, Marketing, Supply Chain, Finance, and Customer Service teams to ensure seamless account management.
- Ensure timely execution of promotional activities, product launches, and merchandising initiatives across key accounts.
- Prepare sales forecasts, account performance reports, and business reviews for management.
- Manage customer contracts, pricing structures, and trade investment within approved budgets.
- Lead, mentor, and develop the Key Accounts team consisting of merchandisers and promoters countrywide to deliver high performance.
Qualifications & Experience
- Bachelor's Degree in Business Administration, Marketing, Sales, Commerce, or a related field.
- Minimum of 5 years' experience in Key Account Management, Modern Trade, Sales, or Commercial Management, preferably within the FMCG industry.
- Proven experience managing major retail chains and strategic customer relationships.
- Strong negotiation, presentation, and stakeholder management skills.
- Excellent analytical, planning, and problem-solving abilities.
- Proficiency in Microsoft Office, particularly Excel and PowerPoint.
- Experience using ERP or CRM systems is an added advantage.
Key Competencies
- Strategic thinking and commercial acumen
- Leadership and people management
- Relationship building and customer focus
- Negotiation and influencing skills
- Data analysis and decision-making
- Excellent communication and presentation skills
- Results-oriented with strong execution capability
- High integrity and professionalism
