Graphic Designer – Motion Graphics & Animation

Key Responsibilities

• Design high-quality graphics for digital and print platforms.
• Develop motion graphics, animations, promotional videos, and logo animations.
• Produce engaging social media creatives, advertisements, and video intros.
• Collaborate with marketing and content teams to execute integrated campaigns.
• Apply AI tools to enhance productivity, creativity, analytics, and ROI tracking.
• Manage multiple projects while maintaining quality and meeting deadlines.

Academic & Professional Requirements

Academic Qualifications

• Bachelor’s Degree or Diploma in Graphic Design, Visual Communication, Fine Arts, or a related discipline.
• Relevant technical or vocational training (1–2 years) in graphic design or animation is acceptable for diploma holders.

Professional Experience

• 1–3 years of relevant experience in graphic design and motion graphics (entry-to-mid-level role).
• Demonstrable experience creating digital and print marketing materials.
• Strong portfolio showcasing visual storytelling, creativity, and animation expertise.

Technical Proficiency

• Advanced proficiency in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, Premiere Pro).
• Solid understanding of typography, color theory, layout design, and pre-press processes.
• Demonstrated ability to integrate AI tools into creative and marketing workflows.

Added Advantages

• Certifications in Artificial Intelligence (AI), SEO, Google Analytics, or Data Analytics.
• Certification in Private-Public Partnerships (PPP).
• Relevant online certifications (e.g., Coursera, Udemy).

Competency Requirements

Core Behavioral Competencies

• Creative Thinking: Ability to conceptualize and translate ideas into impactful visual outputs.
• Attention to Detail: High level of accuracy and quality control in creative execution.
• Communication Skills: Clear and brand-aligned communication, both visual and written.
• Collaboration & Interpersonal Skills: Ability to work effectively with cross-functional teams and stakeholders.
• Time Management: Strong multitasking capability with the ability to meet tight deadlines.

Functional Competencies

• Ability to manage multiple creative projects concurrently.
• Data-driven mindset with the ability to apply AI-enabled analytics to measure campaign performance.
• Basic project coordination capability within a marketing environment.

How to Apply

Interested and qualified candidates should apply online through the official Optiven recruitment portal at www.optiven.co.ke or via the application link: https://www.myjobmag.co.ke/apply-now/1165833.