Marketing and CommunicationsFull-TimeEntry-level(0-1 yr)
Job Description
Peoplelink Consultants Ltd is seeking a Brand Strategist & PR Lead to manage and elevate brand positioning and public relations efforts. The successful candidate will be responsible for defining the brand's voice, ensuring visual consistency across platforms, and building strong relationships with media stakeholders to foster positive public perception.
Responsibilities
Define brand positioning, value propositions, and messaging through brand audits and SWOT analysis.
Execute PR strategies, press releases, and media outreach to foster positive public perception.
Maintain brand consistency and visual identity across digital marketing, social media, and advertising platforms.
Build and manage relationships with journalists, influencers, and internal stakeholders.
Develop and implement crisis management plans to mitigate reputational risks and negative publicity.
Collaborate with creative teams to produce brand assets, campaigns, and events.
Analyze consumer trends and competitor strategies to refine market positioning.
Requirements
Bachelor's Degree in Marketing, Communications, PR, or Business.
Proven experience in branding, marketing, or public relations.
Exceptional writing, editing, and storytelling skills.
Analytical thinking to interpret data and guide strategic decision-making.
Strong leadership and project management skills while working across departments.
Proficiency in social media platforms, analytics tools, and content management systems.
How to Apply
Send your CV to jobs@peoplelink.co.ke with "BRAND STRATEGIST & PR LEAD" as the subject.
How to Apply
Send your CV to: jobs@peoplelink.co.ke with "BRAND STRATEGIST & PR LEAD" as the subject.
